Sent with love from Amy

Take Care/of's quiz to get a recommendation for the best vitamins, protein, and more for your unique diet and lifestyle.

Enjoy 50% off your first month with code: aba7a6

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What’s different?

No overwhelming aisles of fine print. No commissioned sales clerks. We'll send you a box of personalized daily vitamin packs and supplements monthly. We focus relentlessly on three things:

Honest guidance. Better ingredients. Tailored to you.

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Honest Guidance

We promise to be honest with you. That means we’ll show you the research and be transparent about how established it is. We don't pretend all supplements have equal levels of scientific evidence or traditional history — because that isn't the truth. But we will always show our work and tailor our guidance to you as an individual.

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Better Ingredients

Our research and development team has traveled the globe so we can provide the most effective, bioavailable, and sustainable ingredients possible. We’re transparent about our supply chain, because we build products we want to take. And then we deliver them straight to your door.

Build a healthy habit

Download our App to unlock savings, set reminders, and learn how your vitamins boost your health along the way. We'll help you build your habit and keep it up.

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