Health routines are better with friends — join Hitomi on a vitamin streak
Get 50% off your first order when you take Care/of's quiz to get a personalized recommendation of the best vitamins, protein, and more for your unique diet and lifestyle.
Take the quizHow it works
Tell us about yourself
Our free quiz will ask questions about your lifestyle, habits, and health goals.
Find your routine
We’ll personalize a vitamin plan just for you. Backed by science, delivered on your schedule.
Stick with it
Pair your vitamins with daily activities, earn rewards, and track results all in our free app.
Tell us about yourself
Our free quiz will ask questions about your lifestyle, habits, and health goals.
Find your routine
We’ll personalize a vitamin plan just for you. Backed by science, delivered on your schedule.
Stick with it
Pair your vitamins with daily activities, earn rewards, and track results all in our free app.
Anatomy of a daily Vitamin Pack
Every Care/of vitamin pack is designed with an individual customer's needs in mind. Our quiz helps identify your health goals and curates the ideal routine to meet them.
Third-Party Tested
No Unnecessary Fillers
Non-GMO
Get even more with our app
Download our free app to get activity recommendations for your goals, earn rewards for consistency, and reflect on your progress.
Reward yourself along the way
Get rewards for tracking your vitamins and reaching your milestones.
Share your appreciation with Hitomi
Take the quiz for your discount and unlock a thank you gift for Hitomi!
Take the quiz